Test the journey
Exercise the paths that matter to your customers, from browsing a product to completing a purchase.

Your customer did everything right.
Make sure your analytics did, too.
One small omission.
One very different picture.
Try a customer action.
See what Echo checks.
A successful checkout can still produce incomplete analytics. Echo checks the purchase event against the fields your plan requires.

Click “Buy now” in the phone to see the validation result.
Less manual checking.
More confidence in what you ship.
Exercise the paths that matter to your customers, from browsing a product to completing a purchase.
Compare captured events with your measurement plan. See missing fields and values that don’t match expectations.
Bring captured data and validation results into the tools your team uses to investigate and resolve issues.
Keep the evidence connected.
Keep your team in the tools they use.
Analytics, marketing,
and mobile measurement.
+249 more in the platform catalog
See Echo with your team
See how Echo fits your measurement plan,
your platforms, and your release process.